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by, Claire on, Mar 02, 2018 Business Idea's. Natural Soft Drinks.

Why Business Ideas Around Home Made Drinks Are Doing Well.

The trend of alcohol free drinks has risen and the UK presently has the lowest rate of non drinkers since 2005.  Thanks to days such as Dry January and Go Sober for October, people are encouraged to take a look at their lifestyle but more importantly, the benefits they feel during the alcohol free days has started a trend of non drinkers. This has fuelled a need for more interesting, non alcoholic drinks and people are actively seeking new and exciting drinks as an alternative to alcohol.
 
One of the popular ways to make home made drinks and many do in their own homes, is to use home made produce such as fruit and vegetables from home grown gardens. Many are doing this for personal use and making their own decisions on what they want to drink as apposed to purchasing drinks already on the market. This has inspired some to market home made drinks and sell in local areas or sell through local markets and to friends and family.
 
There are some real quirky business ideas out there, some that solve a problem of recreating drinks from home. One such example of this is Ken Graham founder of Soda Folk who set out to recreate a drink from the USA and re launch his own creation in London.  The problem was finding a good American Root Beer and with any problem, finding a solution through a business idea can be a lucrative one. This is how Soda Folk was born and out of a problem, came a lucrative business idea.
 
The drinks market is competitive but then so are lots of industries and the one’s that seem to be making the mark are the ones that are created out of need and careful creation. Many of the ideas come from experimenting with ingredients for drinks that can’t be found on the market and if they can’t be found on the market, your business idea is born.
 
Although the drinks market is competitive, if you have a good idea, stay true to your ingredients and creative ideas and aim for a niche market, your business idea could be one that makes a mark.  If this is something you have thought of doing or have wanted to do for a long time, don’t give up or not start at all because you are afraid that the market is too competitive. In many ways there has never been a better time to enter the drinks market especially if you can’t find drinks on the market that you intend to make. Other business ideas include fresh and home grown ingredients which are often found quite by accident. When drinks are purchased, they are done so with a story behind them and that is a real instigator for anyone purchasing drinks. What are the ingredients, where was this made and how was it made are all questions asked by many when they purchase drinks and with more of us abstaining from alcohol through choice, the market still has room for more innovative business ideas
 

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