by, Claire on, Nov 30, -0001 Business Idea's. Social Interaction and Advertising In 2018
Everything has a life span however popular it seems at first, a new concept will end eventually as it naturally evolves. The Social Media website Facebook is reported to be losing its appeal with those born after 1990 as it becomes more populated with the older generation. Although Facebook created a brilliant business opportunity for its founders initially, the word on the street is that it is struggling to maintain its current users and attract new ones.
Facebook is not the only social media website that’s fast losing its appeal and there are many reasons, those that use social media for business ideas and promotions are finding it hard to compete with the many others doing the same thing and unless you have very deep pockets and can afford to keep paying for advertising, you have to accept that you will be further down the advertising line than you would like. The other negative effect for both business ideas and personal use is the harsh comments that can sometimes come your way, although many businesses don’t let this affect them most of the time, personal users especially those of impressionable ages can suffer the effects of depression because of self image issues.
Social media and the internet will not go away, after all it’s a way of life that many of us can’t imagine living without, its described as a reliance more than useful but the way in which we use social media will almost certainly change and the social media sites we flock to will be more specialized that match our personal needs and interests.
We are almost certainly in an age where we are in need of more unique niche social media websites. Generation Z which includes those born from the Mid 90’s are seriously thinking about their social media use with 34% in the UK saying they want to or intend to limit their use for a while or more permanently, 64% are taking a break before resuming their accounts. The reasons vary from understanding the negative effects social media causes and the time they spend on their accounts.
There is certainly room for more specialized social media websites that aim for a niche market rather than the mass market of connection. This gives people the chance to choose and not follow the crowd with like minded people. Any business idea that incorporates all that in a social media website could do very well if they choose a subject that is popular enough to interest return users.
There are many business opportunities out there for niche social media websites but we haven’t quite realized what that is yet but this will come but the future of existing social media accounts is rocky and niche and more popular sites will come into play more than we realize.
by, Claire - on, Jun 18, 2019
by, Claire - on, Jun 04, 2019